ABOUT STAMPED:
Stamped has recently acquired the lifecycle tool, Repeat, in an effort to help brands proactively reengage their customers in the repurchase experience. We believe loyalty programs that sit on a shelf (i.e. the brand's website) are ineffective; they simply reward the customers who are already loyal to your brand. This means traditional loyalty programs are losing brands money, unnecessarily.
We believe in a world where lifecycle and loyalty marketing merge into one combined retention effort. Lifecycle goes and gets the attention of your customers and loyalty rewards get them to buy more products now.
In only a few short months, we've seen brands using this strategy dramatically outperform those operating a more traditional loyalty program.
Now we need to get this message into the hands of the best agencies in ecommerce.
Role:
We're looking for our first dedicated lifecycle marketing manager to help us practice what we preach! This role will give you ownership over the strategy and execution of our lifecycle marketing.
The right candidate will love digging in to uncover gaps in our current customer experience. They'll get fired up ideating experiments to try to fill those gaps. And they'll do a fantastic job measuring and reflecting on wins & losses to share back with the broader team.
RESPONSIBILITIES:
- Customer segmentation
- Review current state (review and supplement our current reports, talk to customers, run discovery with various teams internally)
- Map out customer journey(s)
- Capture and maintain clear visibility into any customer journey inefficiencies and gaps
- Experiment - ideate, plan, implement and measure/reflect on experiments
- Collaborate with cross-functional teams, including product, design, and analytics, to develop and execute integrated marketing campaigns.
- Secure required resources from other departments to effectively run your experiments
- Monitor and analyze campaign performance to optimize results and ROI
- Evangelize the impact of LCM to the rest of the company
REQUIREMENTS:
- Deep expertise in lifecycle marketing
- Demonstrated ability to meaningfully segment customers
- Experience with marketing automation tools, such as HubSpot, Marketo, or Pardot.
- Excellent communication and collaboration skills.
- Strong analytical skills and ability to use data to inform decisions.
- Experience with A/B testing and experimentation.
- Experience with SMS and push notification marketing.
- Experience with HTML and CSS for email design.
COMPENSATION:
We offer a starting salary of $125,000.00 - $150,000.00 CAD depending on experience.
We take a holistic approach to compensation at Stamped. Total compensation includes Salary, benefits, RRSP, ESPP, an annual education allowance and other perks.
BENEFITS:
What's in it for you?
- Work with a passionate, multinational and multi-talented group of tech enthusiasts who always go that extra mile
- Work directly with company leadership
- A fully remote company driven by deliverables, not hours
- Comprehensive benefits package
- Unlimited PTO
- Grow and own your area
- $650 home office set up allowance
- $650 annual education budget
- Employee Share Purchase Plan
- RRSP Matching
- Paid Parental leave (up to 12 weeks)
- A key member of a growing Partnerships team here at Stamped!
WHY CHOOSE STAMPED?
You will be joining us at an inflection point for the Stamped product and team. We have experienced significant growth, our customers love us (but don't just take our word for it), and we recently joined the WeCommerce family.
If you're the type of person that seeks out new challenges, wants to work with some of the best people in the SaaS ecommerce space and make a meaningful immediate impact to a growing company, this is for you!