Dive into a creative adventure with Groupe Patrimoine!** We’re looking for a bold and innovative content creator to enrich our marketing team. Imagine the opportunity to craft compelling stories that resonate with our seniors while highlighting our mission. If you're passionate about social media, master digital communication, and are bursting with creative ideas, this position is for you!

This role is perfect for you if :

• You’re a content creation maestro with experience across various digital media, whether it’s impactful blogs, engaging social media posts, or captivating newsletters.
• You’re skilled with visual creation and performance analysis tools, like Google Analytics, and can turn data into winning strategies.
• You can seamlessly adapt content across formats and platforms, tailoring each message uniquely and powerfully for different audiences.
• You’re proactive and solution-oriented: challenges don’t faze you, and you meet deadlines while adding your creative touch.
• You stay on top of industry trends, ready to innovate and experiment to keep our content fresh and truly impactful.

Join our team, and here’s a glimpse of your exciting daily life :

• Write captivating articles, powerful service descriptions, and engaging posts for our social media and newsletters, where every word matters.
• Create dynamic visual content: infographics, images, videos, and GIFs to bring our messages to life and strengthen our online presence.
• Develop and manage an editorial calendar to plan posts with precision, ensuring a steady stream of relevant, attractive content.
• Schedule posts on various platforms (Facebook, Instagram, LinkedIn, TikTok, etc.), ensuring each piece reaches its audience at the right time.
• Monitor engagement, respond to community comments and messages, cultivating authentic relationships and encouraging interaction.
• Analyze content performance and adjust strategies based on collected data to continually optimize our impact.
• Participate in brainstorming meetings and contribute to the development of innovative and captivating content campaigns.
• Optimize content for search engine optimization (SEO) by reviewing and updating articles to maximize online visibility.
• Coordinate influencer partnerships and ensure adherence to posting schedules to expand our reach and strengthen our network.

Skills we're looking for :

• Excellent command of writing in French, with attention to detail and language quality to captivate our audience.
• Skills in visual content creation, including infographics, images, and videos, to enrich our communications.
• Proficiency in social media platforms (Facebook, Instagram, LinkedIn, TikTok, etc.) to maximize engagement.
• Knowledge of performance analysis tools like Google Analytics and social media statistics to refine our strategies.
• SEO skills to optimize web content and ensure greater visibility.
• Creativity, proactivity, and the ability to innovate in content formats and types to stay on top of trends.
• Attention to detail and strong teamwork skills to ensure cohesion and quality in every project.
• Ability to manage multiple projects simultaneously with organization and diligence.
• Strong planning and deadline management skills to ensure the success of each campaign.

Required Qualifications :

• Experience in a related role - an asset
• Functional computer skills: Office Suite - Adaptability to new software - an asset
• A valid driver’s license and access to a reliable vehicle
• Basic knowledge of SEO - an asset
• Knowledge of MailChimp - an asset
• Knowledge of Photoshop, Illustrator, and InDesign - an asset
• Familiarity with WordPress - an asset

Ready to take on this challenge and make our content shine? Join us!