Arctic Kingdom is the global leader in land-based travel, custom experiences and getaways in the Canadian Arctic. With decades of experience, Arctic Kingdom excels at private, customizable trips that take guests anywhere they can dream of in the. Arctic Kingdom has built one of the world's premier small-group polar bear and narwhal safaris in their natural Arctic environment.

The Marketing Director will play a key leadership role within the corporation. You will be required to be energetic, a quick learner and an intuitive marketing professional with exceptional management and communication skills who is familiar with many aspects of marketing.

• Develop and implement comprehensive marketing strategies that align with company goals.
• Conduct market research to identify trends, customer needs, and competitive landscape.
• Manage the marketing budget effectively to maximize ROI on campaigns.
• Develop and execute multi-channel marketing strategies to align with company goals. Plan, launch, and optimize campaigns across email, social media, and paid advertising.
• Oversee digital marketing efforts including SEO, SEM, content creation, and social media management.
• Utilize analytics tools to measure campaign performance and adjust strategies accordingly
• Entrepreneur mindset with a solution-orientated approach to problem-solving; ability to recommend and implement creative executions
• Strong leader who is a strategic thinker, resourceful with well-developed analytical and project management skills

Education:

• Bachelor's degree in Marketing, Communications, or related field (or equivalent experience).

Experience Required:

• Minimum 5+ years in a marketing role with proven success in B2B /B2C strategies.
• Strong storytelling and copywriting abilities.
• Proficiency in digital marketing tools, including social media, SEO, and analytics.
• Experience with HUBSPOT, CRM and marketing automation platforms.
• Excellent organizational and project management skills.
• Strong collaboration and relationship-building capabilities.

Skills:

• Digital Advertising (AdWords
• Facebook Ads)
• Adobe Creative Suite (Photoshop, InDesign)
• HubSpot
• WordPress
• Website Development
• Project Management
• SEO / SEM
• Leadership and Communication