Location: In-Office/Hybrid, Vancouver, BC
Salary: $80,000 - $130,000 CAD
About Us:
At our core, we're one team - but we wear many creative hats. You won't just be running one account or pushing one type of content. You'll be creating across a powerful ecosystem of internal brands: from Backdrop.com (trade shows, events, and visual storytelling) to Abacus Brands (our award-winning toy and educational company). And under Abacus, you'll dive into a whole other world of IP - from National Geographic and ESPN, to Pixicade and original lines like Bill Nye The Science Guy, Penn & Teller, MasterChef, plushies, and more. It's kind of like working at an agency... except everything is in-house, moving fast, and built to launch at scale. You'll need range, good taste, and the ability to shift gears - but if you've got the creative chops, this is your dream playground.
About Abacus Brands
Abacus Brands is a recognized leader in toy innovation, blending education and entertainment through immersive AR and VR experiences. Our award-winning products have earned top honors, including TIME Magazine's Best Inventions of the Year and the coveted 2022 STEM Toy of the Year. We proudly serve global retail giants like Walmart, Costco, Target, and more - with a growing international footprint spanning 32 countries. When it comes to redefining the future of play and learning, Abacus is leading the charge.
About Backdrop.com
Backdrop.com is a powerhouse in the world of event marketing and branded activations. We create bold, visually impactful trade show displays, pop-ups, and experiential booths that help brands stand out and convert. From AEG and Live Nation to Kia, Enterprise, and hundreds of small and midsize businesses, we bring ideas to life - whether it's for the main stage or the convention floor. If it's happening live, Backdrop is behind the scenes making it unforgettable.
Check out some of the channels you could be working on:
Abacus YouTube
Backdrop Instagram
Pixicade TikTok
About The Role:
We're building culture-driven content - and we're looking for a Social Media & Content Strategist to join the mission.
If you're a natural leader who knows how to build strategy, manage content teams, and drive brand growth across platforms - this is your opportunity to shape stories that matter. In this role, you'll craft compelling content strategies, understand the best posting times, and optimize thumbnails and titles that speak to today's audience. You live and breathe content trends, and can turn them into engaging, scroll-stopping posts.
What You'll Do:
- Craft content strategies tailored for Instagram, TikTok, YouTube, and more
- Own the content calendar and optimize posting schedules across platforms
- Know what's trending - before it trends - and bring it to life with scroll-stopping ideas
- Write captions, headlines, and hooks that make people pay attention
Collaborate with creators, editors, and designers to execute your vision
- Track performance, pivot fast, and always push for more impact
What You Bring:
- A sixth sense for social trends, platform nuances, and internet culture
- Proven success in growing audiences and engagement on major platforms
- Confidence in building and executing content plans from the ground up
- A sharp creative brain - but also a strategic one
- Clear communication, fast execution, and a pulse on what works now
The Perks:
- Competitive Compensation
- Health Benefits: Competitive salary with solid earning potential, complemented by annual raises, profit sharing, and opportunities for commission, equity and options. Health benefits include Medical, Dental, Vision, and more; PPO medical, 401k
Work-Life Balance: Enjoy hybrid flexibility, paid vacation, sick leave, and a culture that truly respects your time inside and outside of work
- Creative Workplace & Vibrant Culture: Be part of a dynamic, supportive, and creative group, where your work is valued, and you get the opportunity to build an audience at scale alongside a creative-first team that gets it. No red tape - full creative freedom
How to Apply:
We're not here to filter through resumes. We're here to find real creative talent - the kind of people who make stuff that makes people stop scrolling.
Send us:
Links to content you've made
Social accounts you've managed
A portfolio of ideas that show your range
Bonus Points: Record a quick video telling us why you're the one. Doesn't have to be fancy - just be yourself. Show us your energy, your vibe, your creativity, your vision.
Let's see what you've got.