About Heys

Heys is a global travel brand known for innovative, stylish, and functional travel products. We're looking for a creative, hands-on Content Creator & Social Media Coordinator to join our growing marketing team. This role is ideal for someone who lives and breathes social media, loves to create content, and is passionate about storytelling through visuals.

Role Overview

You'll be the creative force behind and the face of Heys' digital presence - ideating, producing, and managing engaging content that connects with our audience and strengthens our brand presence across TikTok, Instagram, Pinterest, LinkedIn, and more.

What You'll Do

Content Creation

• Ideate, plan, and produce engaging short-form videos (TikTok's, Reels, Stories) and visual content that reflect current trends and Heys' brand voice.
• Capture on-location content (in-office, events, lifestyle shoots) featuring products, team, and travel moments.
• Edit videos using Cap Cut, Adobe Premiere Pro, or similar tools to ensure high-quality, trend-optimized content.
• Shoot and edit photography for social, website, and campaign use.
• Collaborate with the marketing team to brainstorm new creative campaigns and storytelling ideas.
• Stay ahead of social trends, identifying viral sounds, editing styles, and hooks that align with the brand.
• Ability to shoot and edit content both independently and collaboratively in a fast-paced environment.

Content Coordination

• Manage and maintain the Heys social media calendar across all platforms.
• Schedule and publish posts, ensuring consistency in brand tone and visuals.
• Support photoshoots, content days, and UGC collection.
• Organize and maintain a digital content library (assets, captions, hashtags, alt text).

Community Engagement

• Engage daily with followers, customers, and brand partners via comments, DMs, and tags.
• Proactively engage with other accounts to grow reach and foster community.
• Identify potential influencer or brand collaboration opportunities.

Analytics & Reporting

• Monitor performance metrics (engagement, reach, saves, follower growth).
• Report on monthly social media insights to inform strategy and creative direction.
• Recommend optimizations and trend-driven content ideas.

What You'll Bring

• 1-2 years of experience in content creation, social media coordination, or a related role (portfolio required).
• Strong understanding of TikTok, Instagram, Pinterest, and other social platforms - both trends and best practices.
• Skilled in videography and photography (DSLR and mobile), with a creative eye for lighting, composition, and storytelling.
• Proficiency in editing tools like CapCut, Adobe Premiere Pro, Lightroom, Photoshop, or Canva.
• Basic graphic design and copywriting skills.
• Comfortable being on camera and creating authentic, social-first content, as face of Heys.
• Highly organized with excellent time management and attention to detail.
• Passionate about travel, lifestyle, and visual storytelling.

Nice to Have

• Experience with influencer partnerships or UGC campaigns.
• Familiarity with social media analytics tools (e.g., Meta Business Suite, TikTok Analytics, Later, or Sprout Social).

Why Join Heys

At Heys, creativity meets adventure. You'll have the opportunity to shape the digital voice of a global lifestyle brand, experiment with new ideas, and see your work inspire travelers around the world.

Please submit your resume, portfolio and social media handles via Isarta