About the Role

Checkpoint One Apparel is Canada's leading source for blank apparel and direct-to-film transfers. We operate 12 e-commerce websites serving both B2B and B2C customers - from small business owners to large-scale decorators - and email is one of our most important growth channels.

We're looking for an Email Marketing Specialist who can own the channel end to end: design, build, send, and optimize. This isn't a one-brand, one-audience role. You'll be managing campaigns and automations across a diverse portfolio of sites, switching context between B2B and B2C audiences, and keeping quality consistent across all of them.

What You'll Do

• Build and manage email campaigns across 12 websites using Klaviyo and Mailchimp
• Design emails, homepage banners, and supporting creative assets that are on-brand and conversion-focused
• Set up and maintain automated flows (welcome series, abandoned cart, post-purchase, win-back, and more)
• Execute ad hoc campaigns for promotions, product launches, and seasonal moments
• Segment audiences effectively for both B2B and B2C sends
• Maintain account health across all sending platforms, including list hygiene, suppression management, and deliverability monitoring

What You Bring

• Minimum 2 years of hands-on email marketing experience (required)
• Proficiency in both Klaviyo and Mailchimp (required)
• Strong graphic design skills (Canva is preferred)
• Experience building and optimizing automated flows, not just one-off sends
• Comfort working across multiple brands or websites simultaneously
• Familiarity with AI tools for copywriting, design, or workflow efficiency
• Solid understanding of email deliverability, list hygiene, and segmentation best practices
• Detail-oriented with the ability to manage competing priorities without things slipping
• Use AI tools to increase output quality and speed
• Monitor performance and report on key metrics - open rate, click rate, revenue, deliverability
• Collaborate with the marketing and web development teams to keep messaging aligned across channels

What We Offer

• Hybrid working arrangement - 1 day work from home per week
• Health and dental coverage
• Paid vacation days
• Employee discount on merchandise
• Weekly office groceries
• Friday happy hours and monthly staff lunches
• On-site gated parking
• Dog-friendly office
• Casual dress code

Schedule: Monday to Friday, 8:00 AM - 4:00 PM / No overtime

Job Type: Full-Time, Permanent

Pay: CA$28.00-CA$33.00 per hour

Location: Hybrid - Olympic Village, Vancouver, BC (must be able to reliably commute or relocate prior to start)

Benefits:

• Dental care
• Extended health care
• On-site parking
• Paid time off
• Store discount
• Work from home
• Dog friendly office