At Iredale Architecture, we believe architecture has a key role to play in shaping our communities and in promoting sustainable practices. From our offices in Vancouver and Victoria, we offer consulting services in support of the construction and renovation of First Nations, commercial retail and office, educational, residential, civic and cultural, heritage, and facilities projects. Our portfolio includes award-winning projects that reflect our dedication to quality and excellence in the built environment. We are a mid-sized firm, with approximately 45 staff in Vancouver and 5 in Victoria.
We are seeking a strategic and experienced Senior Marketing & Pursuits Manager to co-lead the firm's proposal development, pursuit strategy, and marketing initiatives. The successful candidate will work closely with the Marketing Director, Principals, and Associates to position the firm for new opportunities and support our long-term growth. This role requires a strong strategic thinker and communicator who can guide complex proposal submissions, develop compelling narratives that communicate our design expertise, and lead pursuit strategies that differentiate the firm in competitive procurement processes. The position also plays a key role in strengthening marketing systems, mentoring team members, and ensuring the consistent quality and professionalism of the firm's marketing materials and submissions.
The position offers $75,000 to $85,000 a year, depending on experience level of the candidate's experience level.
Responsibilities
- Lead the preparation and submission of complex proposals, qualifications, packages, and award submissions.
- Analyze RFP requirements and evaluation criteria to ensure compliant and competitive submissions.
- Lead pursuit strategy, including go/no-go analysis, win theme development, and positioning strategies for major opportunities.
- Coordinate proposal teams, including internal staff, Principals, Associates, and subconsultants, to deliver high-quality submissions on schedule.
- Author and edit key proposal content, including project understanding, methodology, and approach.
- Translate complex architectural and technical concepts into clear, compelling narratives for clients and evaluators.
- Edit and refine content from project teams to ensure clarity, consistency, and alignment with evaluation criteria.
- Develop and coordinate interview strategies and presentation materials for shortlisted pursuits and support interview preparation sessions with project teams.
- Conduct client, market, and competitor research to support pursuit strategies and identify opportunities for differentiation.
- Track proposal outcomes and conduct win/loss reviews to inform future marketing and pursuit strategies.
- Develop and implement marketing initiatives that align with the firm's strategic growth objectives.
- Create and oversee marketing materials, including proposals, presentations, brochures, and project narratives.
- Manage and evolve the firm's digital presence, including website content and social media channels.
- Maintain and update the firm's CRM database, project portfolio, and marketing resources.
- Develop and refine marketing templates, tools, and workflows to improve efficiency and consistency.
- Mentor and support junior marketing staff and assist in coordinating marketing workflows and schedules.
- Collaborate with the design team to ensure branding consistency across all visual and written materials.
Required Qualifications
We invite you to apply for this post by submitting your resume and a brief cover letter if you have experience with the above responsibilities, and the following required skills and attributes:
- Strategic thinker with strong planning, organizational, and time management skills.
- Demonstrated ability to manage multiple pursuits and deadlines in a fast-paced environment.
- Strong leadership and collaboration skills working with senior professionals and multidisciplinary teams.
- Exceptional written and verbal communication skills with the ability to craft clear, persuasive narratives.
- Bachelor's degree in marketing, communications, or a related field.
- 7+ years of marketing experience, preferably within the architecture, engineering, or construction (AEC) industry.
- Extensive experience leading complex proposals and qualifications submissions.
- Proficiency with Microsoft 365 Suite (Word, Outlook, SharePoint, Teams, etc.).
- Strong graphic and document design skills with proficiency in Adobe Creative Suite (InDesign, Photoshop, Illustrator).
- Experience managing digital marketing platforms including website content management systems and social media.
- Strong attention to detail and commitment to producing high-quality work.
- Passion for architecture and design, with an understanding of architectural terminology, procurement processes, and project delivery models considered an asset.
- Bachelor's Degree or equivalent experience in Marketing or a related field of study
- 5+ years' of marketing experience
- Strong analytical skills
- Strong written and verbal communication skills
How to Apply
Please include a cover letter, writing sample, and resume along with 2 references through the platform you found this job posting on.