Marketing Coordinator

Business Instincts Group (BIG) is looking for a highly organized, proactive, and detail-oriented Marketing Coordinator to join our growing team.

We're searching for someone who takes pride in their work, thrives in a fast-paced environment, and can confidently manage multiple moving pieces across a variety of brands and client projects. This role is ideal for someone who is both creative and analytical - a strong communicator who can think strategically while executing efficiently.

As Marketing Coordinator, you'll support internal initiatives and client campaigns through research, reporting, organization, content coordination, and marketing execution. We value self-starters who can work independently, take ownership of projects, and contribute thoughtful ideas to the team.

What You'll Do

Support Strategic Marketing Initiatives

Work closely with management to develop and execute marketing strategies and campaigns across multiple clients and industries.

Coordinate Campaign Execution

Assist with the implementation of marketing plans across both digital and traditional channels, including:

• Content coordination
• Email marketing
• Digital campaigns
• Promotional initiatives
• Internal communications
• Reporting and analytics

Manage Reporting & Performance Tracking

Prepare and manage weekly client reporting, campaign tracking, and performance analysis using tools such as Google Analytics and other reporting platforms.

Conduct Market & Competitor Research

Research market trends, competitor strategies, and consumer behavior to help identify opportunities and support strategic decision-making.

Organize & Streamline Processes

Help improve workflows, organize service offerings, and simplify complex information into user-friendly presentations, charts, summaries, and reports.

Maintain Brand Consistency

Support the development and maintenance of cohesive branding, messaging, and communication standards across multiple platforms and projects.

Take Initiative

Work independently in a remote environment while managing priorities, meeting deadlines, and proactively solving problems.

You're Probably a Great Fit If You:

• Are highly organized and detail-oriented
• Thrive in a remote work environment and can self-manage effectively
• Are a self-starter who takes initiative without needing constant oversight
• Have strong written and verbal communication skills
• Can balance creativity with analytical thinking
• Enjoy both strategy and execution
• Are comfortable managing multiple projects and deadlines at once
• Take pride in producing polished, professional work
• Can simplify complex information into clear, user-friendly formats

Skills & Experience

• Experience with Google Analytics and campaign reporting
• Familiarity with Content Management Systems (CMS), specifically Salesforce, is considered an asset
• Strong research and analytical skills
• Ability to interpret competitor strategies and consumer trends
• Proficiency in Microsoft Office and Google Workspace
• Experience creating presentations, reports, and visual summaries
• Strong time management and organizational abilities

A degree in Marketing, Communications, or a related field is considered an asset - however, relevant experience, initiative, and strong organizational skills are equally valued.

About Business Instincts Group

Business Instincts Group is an innovative company focused on building impactful brands, digital products, and marketing solutions across a variety of industries. We combine strategy, creativity, and execution to help our brands and clients stand out in competitive markets.

We value accountability, initiative, collaboration, and people who genuinely care about doing great work.

What We Offer

• Remote Work Environment
• Paid Time Off
• Monthly Health Spending Account
• Opportunity to work across diverse brands and industries
• Collaborative and fast-moving team environment
• Monthly travel opportunities

Location & Travel Requirements

This is a remote position; however, candidates must be based in Calgary, Alberta and have access to a reliable vehicle.

This role includes occasional in person meetings, content shoots, events, and monthly travel opportunities depending on project requirements. Flexibility and the ability to travel as needed are important for this position.

Ready to Apply?

Please submit:

• Your resume
• Relevant portfolio or work samples (if applicable)