Job Description: Marketing Coordinator (1 year contract with possible extension)
Company Overview: Sport Dinaco is a Canadian sports distributor of high-end products. With 50 years of experience, our services include distribution, sales, brand development and marketing initiatives.
Position Overview: We are seeking a proactive and detail-oriented Marketing Coordinator to support our sales team in planning, executing, and tracking various marketing initiatives. The Marketing Coordinator will play a crucial role in ensuring the smooth implementation of marketing campaigns, events, and projects. The ideal candidate should have excellent organizational skills, be a strong communicator, and be able to multitask effectively in a dynamic environment.
Key Responsibilities:
- Administrative Support: Work closely and provide support to the sales and marketing team, including coordinating and managing marketing documentation such as catalogues, presentations and displays. Assist in tracking marketing expenses and managing budgets for specific marketing projects to ensure spending is within allocated budgets.
- Campaign Support: Assist in the development and execution of marketing campaigns across various channels, including digital, print, social media, and email marketing. Collaborate with team members to ensure all materials and assets are delivered on time and align with the overall marketing strategy.
- Market Research: collect and analyze information about target customers, competitors, and market conditions in order to promote and position brands.
- Content Creation: Create and edit marketing content, such as blog posts, social media posts and advertisements on Meta Business Suite. Ensure all content is consistent with the brands corporate identity and adheres to the company's style guidelines.
- Brand Support: Communicate and interact with suppliers to gather content and information intended for retailers, representatives, web sites, social media and marketing initiatives. Communicate closely with retailers to provide them brand assets for their store, web sites and marketing actions. Collaborate and connect with ambassadors, athletes and influencers to provide support and gather content to use in various marketing platforms.
- Event Coordination: Coordinate and support marketing events, trade shows, and promotional activities. This may involve logistical planning, vendor coordination, on-site support, and post-event evaluations.
- Digital Marketing: Assist in managing the company's online presence, including social media monitoring and email marketing campaigns. Track and report on the performance of digital marketing efforts to identify areas for improvement and make recommendations.
Qualifications and Skills:
- Bachelor's degree in Marketing, Communications, or a related field, although not mandatory but a plus.
- Proven experience as a Marketing Coordinator or similar role is a plus.
- Strong written and verbal communication skills, in English and French.
- Excellent organizational and project management abilities.
- Proficiency in MS Office, Adobe, Asana and marketing software/tools (Canva, Mailchimp, etc).
- Basic understanding of digital marketing platforms and analytics (Meta Business Suite).
- Creativity and an eye for detail in content creation and design.
- Ability to multitask, prioritize, and meet deadlines in a fast-paced environment.
- Strong team player with a collaborative and positive attitude.
- Ability to Travel a small amount if needed: Canada, US and Europe to visit suppliers, retailers and trade shows.
Join our marketing team and contribute to the success of our company and brands through coordinated marketing efforts. If you are an enthusiastic and well-organized individual with a passion for marketing, we encourage you to apply.
Location: Lachine
Work Environment: In Person
Work Hours: Full-time Monday to Friday 36.25 hours, schedule TBD
Benefits: Group insurance and other company benefits after 3 months
Associated Websites: www.sportdinaco.com