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Isarta News Marketing, Communications & HR Trends

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  • Web & Social Media

How to interpret the new “direct” monetization of TikTok?

Excluding donation solicitation during live broadcasts, the TikTok platform didn’t really offer a way for influencers to monetize their content. The situation is about to change, with the launch in beta of a paid subscription feature called “LIVE Subscription”. Explanations.

  • Career Tips

Beware, your emojis among colleagues betray your commitment to work!

A study of developers on the cooperative platform GitHub found that the “smiley faces” and other icons used in text exchanges between co-workers could predict their engagement at work. Highlights.

  • Web & Social Media

Canva, a revolutionary tool for graphic design and content marketing

The content creation tool Canva is a must-have for many communications and marketing professionals.

  • Human Resources

“Flexibility in the workplace has become a must today” – Geneviève Provencher

At a time of pandemics, labour shortages and the “Great Resignation”, let’s see what’s behind flexibility with Geneviève Provencher, founder of the Flow firm.

  • Marketing & Communication

BeReal, the French “anti-Instagram” on the rise

Number 1 in the App Store in Canada, French app BeReal, which defines itself as an intimate social media opposite of Instagram, is riding a wave of popularity in North America. What’s it all about?

  • Marketing & Communication

LinkedIn Newsletter: gadget or essential feature?

Since the holidays, users of the LinkedIn social network have had access to a new feature: the LinkedIn Newsletter. We reviewed the pros and cons of this new “public” newsletter with David Gaudreault.

  • Web & Social Media

“You should not wait any longer to upgrade to Google Analytics 4!”

It’s a small revolution that’s brewing for everyone who works in the digital world in any way: the transition to the next generation of the Google Analytics 4 data analysis tool. Expert Augustin Delporte, who will be hosting

  • Career Tips
  • Human Resources

Question about work ethic: a good idea in a job interview?

“Tell me about a time you violated your own work ethic.” Yikes… Not so easy to answer, right?

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