In recent years, many advertisers have left the Twitter platform or put their investments on hold. Against this backdrop, what is the balance of power between these advertisers and the social network?
Continuation of our summary of C2 Montréal, the major creativity event attended by the Isarta team on May 26 with New York creative Rei Inamoto, founder of I&CO.
In the early years of TikTok, the Chinese platform turned the heads of influencers because of its high virality potential; a video of a teenager sketching a few dance steps could reach a million views, even if the account only had a handful of subscribers. A bygone era?
The Isarta team was at C2 Montréal, the world’s leading creative event, on May 26. Here’s a summary of the discussion between Shopify president Harley Finkelstein and two Canadian “unicorns” – Hyla Nayeri, co-founder of swimwear and sportswear company 437, and Joanna Griffiths, founder of underwear company Knix.
As Plooto’s Senior Social Media and Community Manager, you will be responsible for developing and implementing effective social media and content strategies to improve brand awareness, consideration, conversion, adoption/retention, engagement, and loyalty across all social media channels.
Canadian Microbiology Proficiency Testing Program (CMPT), a clinical service unit within the Department of Pathology and Laboratory Medicine has an immediate need for part time human resources support in the area of communications and marketing.
Every week brings a new HR micro-trend. The latest: loud quitting… The concept emerged from a LinkedIn survey of Australian users.
Last year, Koze Productions took advantage of the filming of its fictional webseries Vidanges to experiment with a “green” set, within its means and capabilities. The team has now published a “greenbook” to illustrate the challenges and opportunities that such an initiative presents. Interview with Vincent Chabot, producer and president of Koze Productions.
