Influentia is a French platform designed to search for influencers and track influencial marketing campaigns. Well established in France for a year, it is now developing its service offering in Quebec.
The COVID-19 pandemic forced many Canadians to change several aspects of their daily lives, and as a by-product, their news consumption habits and the sources of information they deem most reliable.
The online marketing platform, HubSpot, recently published a 120-page long report on the evolution of marketing and the latest trends in the industry.
We talked to Julia Cyboran, Vice President of Marketing for C2 Montréal for her take, as the event kicks-off this Monday, October 19.
