How do I Set Objectives of my Web Marketing Strategy?
Eugénie Delhaye, trainer at Isarta and president of the My Little Big Web agency, talks about the importance of objectives in her web marketing strategy.
Category: Marketing & Communication
What are the Latest Trends in Content Marketing?
Here are the highlights of the lastest Content Marketing Trend Study 2021 recently published by Statista.
How can Relationists Manage to Interest Journalists More?
Discover the highlights of the 2021 Global State of the Media Report.
Increasing Your Level of Influence with Others: Some Thoughts
Jean-Pierre Lauzier, Consultant and Sales Consultant, regularly gives his personal and commercial development advice on Isarta Infos. Today, he addresses essential elements of communication to increase his influence… despite the strengths and weaknesses of his personality.
“Microconsultation by the Minute”: A Product Nestled…but Sought!
When marketer Jean-Luc Sanscartier left his previous job last November, he decided to launch a “by the minute” consultation service that eventually resonated with his professional network.
Canadian Consumer Profile – Spring 2021
Vividata Canada’s largest consumer and media research firm, released its latest survey results.
To Deliver a “Wow” Customer Experience, Don’t Forget the Basics!
A multitude of futuristic solutions are commonly discussed to improve shopping experience and retain retail customers. But to achieve this goal, we must not neglect certain basic elements.
“The Contactless Economy is Here to Stay”
Companies waiting for the end of the pandemic to return to a “traditional” business model may be disappointed. The pandemic has pushed us into the “irreversible” era of a “contactless” economy.