How do I Set Objectives of my Web Marketing Strategy?
Eugénie Delhaye, trainer at Isarta and president of the My Little Big Web agency, talks about the importance of objectives in her web marketing strategy.
Mid-Year Review 2021: What Should be Retained in Marketing and Communication?
For almost a year and a half now, the various players in the world of marketing and communications must be more resilient than ever. In addition to the usual changes that are transforming their industry, they have to deal with the even less predictable effects of the pandemic. In this month of July, here are some events that marked the beginning of 2021.
Will the Media Ban Comments Under their Facebook Posts?
On June 15, CBC announced that it was taking away the opportunity to comment on its Facebook posts. What led to this decision, what impact will it have and how many media outlets will decide to do the same?
Employers Finally Ready for “Delocalized” Recruitment?
If companies unanimously said “yes” to pandemic telework, it is not because they spontaneously discovered the virtues of working remotely… but because they wanted to do their part to fight the virus – by following public health guidelines.
How to Improve Your Career Page?
It is now or never for employers to boost their career page, in order to present their company in the best light. Here are 3 suggestions to improve the candidate experience on your website.
Will we See a Strong Return of RSS Feeds?
Google has just announced the experimentation of a new feature to reintegrate the reading of RSS feeds to its search engine and so, less than a decade after being banned! We took stock of the situation.
These Companies That Will Change our Habits in the Years to Come
Here are a few companies that, by their innovative nature, risk disrupting our ways of doing things in the years to come.
What are the Latest Trends in Content Marketing?
Here are the highlights of the lastest Content Marketing Trend Study 2021 recently published by Statista.