Many employers would prefer employees to return to the office as often as possible. Some employees find ways to circumvent this requirement by showing up at their workplace just to attend team meetings. These quick, stealthy round trips have a name: "coffee badging". Explanations.
With the integration of artificial intelligence in all facets of digital life, cloud computing is becoming increasingly energy-intensive. Quietly, some agencies and web companies are now promoting "digital sobriety," a concept that involves attempting to reduce the carbon footprint of online activities. Here are five…
Between a sluggish economic climate and the rise of remote work, corporate cultures have been put to the test in recent times. To strengthen them, here are a few ritual ideas that are easy to implement in your organization.
Despite all the praise generative AI receives, there are still few use cases where it genuinely saves companies time or money. Most businesses remain in the exploratory and testing phase, aiming to stand out from competitors. To fully harness the potential of this new technology,…
Amazon, Ubisoft… The list of companies rolling back remote work policies only to face employee resistance continues to grow. Is this battle destined to drag on?
A shift in trends. After navigating labor shortages and the widespread adoption of remote work, HR professionals in 2024 had to adapt to an economic slowdown and a stronger in-office presence—all while keeping pace with the rapid rise of AI. Let’s explore four key highlights…
Old habits die hard. In 2020, as the COVID-19 pandemic spread across the globe, a large portion of employees switched to remote work almost overnight. Four years later, the gradual return to the office faces significant resistance, and companies are still figuring out what the…
The winners of the 28th edition of the Webby Awards were announced on April 23rd. Here are some highlights to note among the long list of winners and nominees.
What does 2024 have in store for the marketing and communications sphere? What trends should we keep an eye on, and what are the main challenges to face? Here are some insights on the subject.
More and more businesses are including a "second-hand" component in their product offering. Some buy back and resell their own products. Others extend the concept and act as a marketplace to orchestrate exchanges within their customer base. But it's not that simple.
Building an SEO strategy around long-tail keywords can be extremely effective in achieving fast rankings with a targeted audience. We explain the advantages and the mechanics of the concept.
In these times of labour shortages, human resources professionals are trying to find creative solutions to retain and attract talent.
GP Bulhound, the technology-specialized investment bank, has released its traditional annual Technology Predictions report. Let's take a look at the ones that concern HR, marketing and communications specialists.
