How L’Oréal Canada Uses Generative AI for Marketing
Marc Dicko, Chief Digital and Marketing Officer at L’Oréal Canada, explained how the cosmetics giant uses AI in marketing.
Tomorrow, Everyone Will Be a LinkedIn Influencer for Their Employer?
During the 28th episode of The Social Show, the podcast about content creation, Francis Jette hosted Jean-Luc Sanscartier, an online marketing specialist who landed a job at Google largely thanks to his personal brand built on LinkedIn. Here’s a summary.
“Slow Productivity,” the New Fable by Cal Newport
In his new book, American computer science professor and blogger Cal Newport makes a compelling case for the thesis that it is better to “do less to do better.” Explanations follow.
Job of the Day : Communications Manager for IAF
In this role, you will be at the forefront of implementing our communications strategies, upholding our brand standards, and delivering outstanding customer service to our clients. As an integral team member, you will embody our company values and adhere to our processes, driving excellence in all communications endeavors.
Job of the Day : Social Media Specialist for Oven-Baked Tradition
We’re seeking a Social Media Specialist with experience in developing Social Media strategies and manage all elements of social: including platforms, copywriting and creative development.
Hybrid Work: The Tug of War Over Returning to the Office
Old habits die hard. In 2020, as the COVID-19 pandemic spread across the globe, a large portion of employees switched to remote work almost overnight. Four years later, the gradual return to the office faces significant resistance, and companies are still figuring out what the new norm will be.
What are the Most Used Generative AI Tools in 2024?
The American investment fund Andreessen Horowitz has just released a study on the various generative AI tools that are experiencing the most success. ChatGPT obviously takes the lion’s share. But the famous solution from OpenAI is far from alone in the market.
Generative AI: 5 Types of Content You Should Continue to Write Yourself
Generative AI applications are currently very popular within the web content creation community. The burning question is: how can ChatGPT help me? But the opposite consideration is just as important: what types of content are best not generated by AI?