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  • Web & Social Media

E-Commerce: The Importance of Creating Specific Content for Black Friday

Black Friday sales will be largely online. How to ensure a strong web presence for your online store?

  • Career Tips

How do I deal with an open conflict with a customer?

How can you avoid strong affirmative and emotional reactions from customers… or from yourself? How do I maintain a healthy and respectful business or personal relationship?

  • Web & Social Media

Does the Future of Social Media Go Through Private Networks?

Whereas Facebook, Twitter and company are trying to improve the content circulating on their platform, is there a future for more nested networks where members could discuss more cordially?

  • Marketing & Communication

One out of two Canadians increased their online shopping since the beginning of the pandemic

Vividata, one of Canada’s most important media and consumer research firm, recently published one of its latest poll’s results.

  • Career Tips

Job hunting : 4 tips based on past recessions

In this market riddled with uncertainty, job hunters have to adapt their approach. We went seeking advice in past recessions, to see what lessons can be applied to the present.

  • Web & Social Media

Influentia, a French Platform… in Search of Influence in Quebec!

Influentia is a French platform designed to search for influencers and track influencial marketing campaigns. Well established in France for a year, it is now developing its service offering in Quebec.

  • Career Tips

Never forget determination in the ingredients of success!

Today, Jean-Pierre Lauzier explains an often-forgotten notion of success: determination!

  • Marketing & Communication

More than half of Canadians have increased their consumption of news media

The COVID-19 pandemic forced many Canadians to change several aspects of their daily lives, and as a by-product, their news consumption habits and the sources of information they deem most reliable.

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