Isarta welcomed Francis Jetté, consultant in digital content strategy and social media. During this conference, the expert and host of The Social Show podcast shared some good practices to have a better presence on social media.
Available to the general public since last November, the artificial intelligence application Hippoc is off to a great start on the marketing tools market, with already a thousand users in 32 countries, partnerships with major marketing agencies and a $3 million investment from a venture capital fund. Interview.
On the Internet, the majority of articles about “perfectionism” are aimed at warning us against it, at work and on social media. But what if these articles are all wrong? Let me put it this way.
Ressac recently unveiled its first-ever Canadian study highlighting users’ behavior on social platforms as well as their perception and receptivity to influencers, branded content and online advertising. Analysis of key findings.
After years of sprinkling the “buzzword” of AI on all sorts of societal or organizational issues, could it be that the year of artificial intelligence has finally arrived? Here are 6 trends to watch in communication and marketing in 2023.
“Social” commerce is selling products directly on social networks. Marketplace feed management tool Channable recently published a digital book on the subject. Here are the highlights.
On August 1st, a survey by Capterra reminded us of the impact that online reviews can have on the consumption decisions of Internet users.
We spoke with Emeline Manson, trainer in fraud prevention and cybersecurity, and Erwan Jonchères, associate lawyer and head of the data division of Lex Start Avocats to understand the importance of updating one’s cybersecurity knowledge.
