Paths vary from one individual to another; and not all companies apply the job nomenclature in the same way. The question then arises: is it worth fighting – or at least asking and insisting – to get a certain title in a company?
The workshop conference How to use the notion of community to elevate your target audience, presented as part of the C2 Montréal 2021, brings a fresh perspective on how to engage with a brand audience.
This is an authoritative marketing study in this country that helps to better understand consumer behaviour in Canada. Here are the highlights of Vividata’s latest probe strike from July 2020 to June 2021.
With the aging of the population and the retirements of the Baby boomer generation, the labor shortage will be in the sights of recruiters for a while. But its magnitude is exacerbated by the side effects of the viral pandemic that suddenly changed the candidates’ priorities.
Nowadays, it seems that all professionals who have a service to sell on LinkedIn also have a podcast to promote to support their expertise. Of course, this is a global phenomenon. And brands are also following suit.
A recent study reveals the extent of a (bad) influencer marketing practice: the lack of transparency in relations between brands and influencers.
Digital influencer marketing agency Clark Influence explains what TikTok is and how this emerging social network can be an opportunity for brands.
This is what the Khoros and Talkwalker customer engagement and social intelligence digital platforms tackled in a report released last month. Here are the lessons to be learned.
