Jean-Pierre Lauzier, Consultant and Sales Consultant, regularly gives his personal and commercial development advice on Isarta Infos. Today, he addresses essential elements of communication to increase his influence... despite the strengths and weaknesses of his personality.
When marketer Jean-Luc Sanscartier left his previous job last November, he decided to launch a “by the minute” consultation service that eventually resonated with his professional network.
A multitude of futuristic solutions are commonly discussed to improve shopping experience and retain retail customers. But to achieve this goal, we must not neglect certain basic elements.
In a recent video posted on LinkedIn, Martin Houle, founder Jobzylum, urges candidates to create a video accompanying their CV.
Embodying organizational values in times of growth, when things are going well, is one thing. Assuming them in times of crisis, against all odds, is another.
The start of the year is usually a good time to step back on your practices and define your strategy for the year, based on new marketing trends to anticipate.
Brendan Gahan returns in an article posted on his blog on the importance of considering influencers as real business partners.
More than ever, people are hoping for a better year than the last. In that regard, here are some trends and topics to watch for the coming year.
If we had to choose one word to sum up 2020, it would be “adapt.” This word is featured throughout this report, which focuses on current affairs in the world of marketing and communications.
If the Quebecer population seems more than ready to do its part in the fight against climate change, there is still work to be done, especially on how we communicate on the matter.
How can a company break out of the Zoom paradigm without isolating its employees? Here are 3 alternatives communications channels.
By acquiring Kustomer, a client relation startup, Facebook put its emphasis on communication and customer relationship.
Isarta News have spoken with Nedjma, corporate communications and brand image specialist at Square Enix Montreal, about the studio’s recent brand image update.
