Summer vacations are a good time to “disconnect”… in every sense of the word! Except that the news did not stop this summer. Here is a small selection of news that should not be missed by marketing and communications professionals.
Excluding donation solicitation during live broadcasts, the TikTok platform didn’t really offer a way for influencers to monetize their content. The situation is about to change, with the launch in beta of a paid subscription feature called “LIVE Subscription”. Explanations.
The content creation tool Canva is a must-have for many communications and marketing professionals.
It’s a small revolution that’s brewing for everyone who works in the digital world in any way: the transition to the next generation of the Google Analytics 4 data analysis tool. Expert Augustin Delporte, who will be hosting
With 379 milion financial losses reported to the Canadian Anti-Fraud Centre (CAFC) last year, 2021 reached an all-time high for all types of fraud. We discuss cyber fraud with Emeline Manson, a fraud prevention and cybersecurity trainer.
The cost of real estate has increased considerably in several Canadian cities. In the next few years, land acquisition costs could also explode in various virtual worlds.
Led by young fintechs, among others, the fractional payment sector is growing rapidly around the world. Buoyed by this wave, a new industry player, Klarna, has just set up shop in Canada.
In Optimizing Your Virtual Even Strategy, corporate event specialist Lyne Branchaud explains that a virtual event requires more thought than simply “transposing” an in-person event onto the Web.
