Should I put my Podcast on YouTube?
For some time now, it turns out that many podcasters film their performances in the studio and broadcast them on YouTube. Let us look at the pros and cons of such a strategy.
Category: Web & Social Media
How Technology is Changing the World of Recruitment
Technology finds its way at every stage of recruitment: pre-recorded video interviews and conversational robots, talent prospecting using artificial intelligence to better qualify candidates. But is this always synonymous with a better candidate experience?
“Podcasts are the New Blogs”
Nowadays, it seems that all professionals who have a service to sell on LinkedIn also have a podcast to promote to support their expertise. Of course, this is a global phenomenon. And brands are also following suit.
TikTok: The New Eldorado of Digital Influencer Marketing
Digital influencer marketing agency Clark Influence explains what TikTok is and how this emerging social network can be an opportunity for brands.
How Should Brands Approach Gen Z?
This is what the Khoros and Talkwalker customer engagement and social intelligence digital platforms tackled in a report released last month. Here are the lessons to be learned.
Why Instagram Will Bet Much More on Videos than Photos
The news came from a short video published on Twitter (sic) on June 30. Adam Mosseri, who has been in charge of Instagram since the co-founders left the app, in conflict with the management of Facebook, his parent company, reveals the major topics of the moment.
Mid-Year Review 2021: What Should be Retained in Marketing and Communication?
For almost a year and a half now, the various players in the world of marketing and communications must be more resilient than ever. In addition to the usual changes that are transforming their industry, they have to deal with the even less predictable effects of the pandemic. In this month of July, here are some events that marked the beginning of 2021.
Will the Media Ban Comments Under their Facebook Posts?
On June 15, CBC announced that it was taking away the opportunity to comment on its Facebook posts. What led to this decision, what impact will it have and how many media outlets will decide to do the same?