Myriam Jessier, consultant and trainer specialized in web marketing, was the guest speaker at Isarta’s Midi Express to discuss the new trends to be taken into account in terms of search engine optimization. Here are a few points to remember from her speech.
Summer vacations are a good time to “disconnect”… in every sense of the word! Except that the news did not stop this summer. Here is a small selection of news that should not be missed by marketing and communications professionals.
It’s a small revolution that’s brewing for everyone who works in the digital world in any way: the transition to the next generation of the Google Analytics 4 data analysis tool. Expert Augustin Delporte, who will be hosting
GP Bulhound, the technology-specialized investment bank, has released its traditional annual Technology Predictions report. Let’s take a look at the ones that concern HR, marketing and communications specialists.
We asked HR professionals on LinkedIn to tell us what they have learned from 2021, and it seems that employers have finally switched to “solution” mode.
Technology finds its way at every stage of recruitment: pre-recorded video interviews and conversational robots, talent prospecting using artificial intelligence to better qualify candidates. But is this always synonymous with a better candidate experience?
A recent study reveals the extent of a (bad) influencer marketing practice: the lack of transparency in relations between brands and influencers.
Here are a few companies that, by their innovative nature, risk disrupting our ways of doing things in the years to come.
