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Tag: marketing

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“A Traditional Management Style May Be Unsuitable for Neurodiverse Teams”

Organizations are increasingly emphasizing diversity, equity, and inclusion principles. This concept encompasses many dimensions, including the relatively lesser-known notion of neurodiversity. We spoke with web marketing consultant Myriam Jessier, creator of a new training program on the topic: Neurodiverse Teams: Optimizing Your Management and Collaboration.

  • Marketing & Communication

How Can Marketing Professionals Integrate Artificial Intelligence into Their Practices?

Marketers today have no choice: they must embrace artificial intelligence (AI) in their daily work. The question often arises: “How?” Web marketing consultant Myriam Jessier.

  • Human Resources
  • Recruitment Trends

Isarta launches a generative AI tool for faster, bias-free candidate selection

Isarta’s new AI tool reduces unconscious bias and speeds up applicant screening

  • Marketing & Communication

Which Marketing Skills Will Be Most Valuable in the Coming Years?

In this time of significant transformation (generative artificial intelligence, data growth, digital shifts…), Gartner has analyzed nearly 300,000 job postings in marketing over recent years to assess the evolution of required skills. What will be the recruitment strategies or upskilling approaches for marketing managers in the future?

  • Human Resources

Employer Branding: What Are the Latest Trends to Make Your Company Shine?

Even though the labor shortage is not as severe as in recent years, companies still need to pay close attention to their employer brand to attract top talent. Here’s an overview of the latest trends in this area.

  • Web & Social Media

Generative AI: The Environmental Disaster No One Wants to Acknowledge

In the minds of many, emerging technologies are supposed to be our lifeline to combat the climate crisis. However, it’s becoming increasingly clear that the rapid development (and adoption) of AI poses as many environmental problems as it solves.

  • Marketing & Communication

Marketing Leaders See Their Budgets Collapse Since the Pandemic

How to do more with less? This is the question many marketing leaders must be asking themselves. A study by…

  • Human Resources

Practical Tips to Improve Your Digital Well-Being

Laurie Michel, a specialist in digital well-being, addresses major questions about preserving mental health related to our digital usage in a monthly podcast produced in partnership with Isarta. Here are her tips from her last three episodes.

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